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Which?, London — Lead Delivery Manager


Which? is the UK’s consumer champion. Working in a product team based on the Spotify scaled Agile framework, my responsibilities include:

  • All of the below, plus assisting the organisation in programme management and line managing our growing team of DMs.

Which?, London — Delivery Manager

  • Working with three squads (2 Scrum, 1 Kanban, approx 40 team members) on Agile ways of working, removing impediments, supporting and leading Scrum ceremonies and meetings where appropriate.
  • Facilitating workshops, developing learning resources and coaching teams across the organisation on Agile tools and techniques.
  • Overhauling documentation and metrics reporting. As Jira admin, maintaining and enforcing company-wide standards in issue tracking.
  • I helped relaunch our Faulty Goods Tool, generating over £3m in claims.

Ascential, London — Delivery Manager

JUNE 2018 - OCTOBER 2021

Ascential is a FTSE 250-listed media company. I worked with the advertising unit, building and shipping digital tools with two Scrum teams:

  • As Scrum Master, I helped two development teams deliver on time, and the Product Owner plan, prioritise and translate needs into user stories.
  • Maintaining team Wikis and reporting team performance against KPIs.
  • Successful projects include Lions Live, an all-online activation of the ‘Oscars of Advertising’, covering 45,000 entries and a 500% uplift in users.

WARC, London — Product Manager

MARCH 2014 - JUNE 2018

WARC is the world’s largest advertising information service, with a specialist audience of ad agencies and brands. I worked in an Agile web development team.

  • I was the main point of contact between the web developers and the business - building new features with our editorial and commercial teams.
  • Projects include the launch of the WARC Rankings, now one of the industry’s most respected benchmarking products.
  • I helped the business measure the new features’ success. To optimise performance, I designed and ran A/B and multivariate tests.

WARC, London — Web Producer

JANUARY 2010 - MARCH 2014

I worked on the editorial team, focussing on WARC’s suite of adspend and media costs data products.

  • I led a team of freelancers to produce WARC Plus, an on-demand research service.
  • I also reported from industry events including Advertising Week, ad:tech and the Cannes Lions.

Adfero, London — Financial Correspondent

JUNE 2007- DECEMBER 2009

Working for a news agency, I wrote news and features for clients including JPMorgan, Dresdner Kleinwort and the London Stock Exchange.




BA, MA English Literature, University of Bristol (2001-06)


Advanced unless stated otherwise:


  • Miro
  • FigJam

Project management

  • Jira
  • Confluence

Web development

  • Intermediate HTML
  • Intermediate CSS
  • Basic JS (React)

Data analysis tools

  • GA/GTM
  • Looker
  • Tableau
  • Basic SQL